CloudShift & Salesforce Virtual
High Tech Summit 2021

The CloudShift & Salesforce High Tech Summit was an insight-packed event covering a wide range of challenges and digital transformation journeys from across the High Tech industry. In addition to the highlight videos with our customers and Salesforce solution demos you’ll find below, we have also created a 3-part blog series which covers key industry trends of Connecting Customer Experiences, Driving Smarter Decisions with BI and Empowering Employees.

We would love to give you a personal demo and discuss tailored solutions based on your specific business and needs – take a look at our highlights videos below and get in touch with Team CloudShift.

Customer Insight Sessions

Accelerating sales and operations efficiencies with empowering Customers and Partners

“Our mentality has always been Salesforce first,  it’s the platform for the whole go to market team. Anything we do or try and do will be based around Salesforce first. This has been a massive benefit to what we do and how we operate.”

GoCardless process £15bn of transactions annually for over 50,000 businesses worldwide and take the pain out of getting paid for businesses with recurring revenue. This session will cover how Sales and Community Cloud have enabled GoCardless to drive additional revenue streams around customer enablement and success. 

Becoming a digitally smart scale up business with Salesforce

“We worked with CloudShift to make Salesforce the core of our KPI management system. All of our sales and marketing KPIs, and many of the others, are mastered in Salesforce – it’s a matter of a simple dashboard refresh and we have 25 or so weekly KPIs ready for our level 10 meeting.”


Axora is the new B2B digital solutions marketplace for industrial innovators. They make it simple for industrial companies to discover, buy and sell digital innovation which improves safety, sustainability, and efficiency across their entire operations. In this session, Nick Mayhew Chief Commercial Officer at Axora discusses how both Salesforce and Tableau give the business a platform that works for them now but also scales as the business goes through periods of rapid growth. 

Leveraging the Account 360 to deliver personalised digital Member Experiences

“Because of Salesforce, we are now able to provide a more customised and richer experience, so when our members log in they know where to go to get the information they need, their whole journey has been dramatically improved.”

ISF was founded in 1989 and is an independent, not-for-profit organisation with a membership of over 500 world-leading organisations. This session analyses how ISF have utilised the power of Salesforce to offer their Customers a far richer experience. Further discussions in the session include how ISF has utilised Community Cloud and Pardot to create a full 360 view of the Customer for superior marketing capabilities.

Transforming the sales to delivery journey on a global scale.

“One of our values is ‘working together’, and we’ve seen that in abundance when working with CloudShift. CloudShift has felt like part of the collaboration team rather than a supplier.”

NCC Group is a global leader at the heart of cyber innovation, helping to make the world safer and more secure. With over 15,000 clients worldwide, their expert advice helps keep businesses, software and personal data safe. In this session Max Baldwin, Group Sales and Marketing Director at NCC Group, detailed how the organisation has undergone a 3-year multi-cloud digital transformation to dramatically increase sales velocity and improve overall business efficiencies. Having developed a solution including Sales Cloud, Community Cloud, CPQ, Pardot, MuleSoft and Datorama, Max is perfectly placed to share the experiences and best practice of going through a large scale transformation project. 

Industry Solution Demos

Fast track prospects through your sales cycle by connecting marketing and inside sales

Steph Stylianou, Principal Solution Engineer at Salesforce, leads this solution demo, which takes a look at enquiry management for sales teams in the High Tech Industry. Covering Sales Cloud, Pardot and CPQ, see how these tools can drive faster lead identification and qualification through deeper marketing capabilities and analysis.

Achieving a 360 view of your customers and performance to support account planning and growth

Danny Diaz, Principal Solution Engineer at Salesforce, Dave Felcey, Lead Platform Solution Engineer at Mulesoft and Ben Miller, Solution Engineer at Tableau team up for this session on strategic account planning. They demonstrate how bringing together the power of Salesforce, Tableau and MuleSoft can enable greater customer management and employee collaboration and provide superior data integration and insights.

Improving customer experience and efficiencies through self-service and enhanced engagement

Dev Sharma, Solution Engineer at Salesforce demos Community and Service cloud to showcase how these two Salesforce products can revolutionise your customer experience. The session takes a look at how member communities, agent support and self-service tools can provide more personalised and engaging conversations with your Customers.